Stage 17 in Disney California Adventure—a flex space used for private events, character meet-and-greets, and previously Who Wants to Be a Millionaire – Play It!—has reopened as the Disneyland Resort Backlot Premiere Shop, with an entrance in Downtown Disney District.

The Backlot Premiere Shop’s opening was only announced yesterday. The shop is an extended space for seasonal merchandise from World of Disney and other Disney shops, which means it’s currently hosting Halloween merchandise. Signage can be found throughout Downtown Disney pointing to the shop located all the way at the other end of the Esplanade.

There is a virtual queue to enter the shop. Guests will receive a text message at their return time.

There are signs around Downtown Disney District pointing to the shop.

Once called back, guests must wait in a physical line.

Guests are then funneled through a backstage area into Stage 17 in Disney California Adventure.

After a walk through a parking lot, we finally found ourselves approaching the red carpet!

As is normal these days, there were plenty of health and safety reminders. And don’t forget to get some hand sanitizer!

Inside, we were greeted with Halloween merchandise and more!

There were aisles of The Nightmare Before Christmas items.

Ultimately, the Backlot Premiere Shop is a second World of Disney, but it provides much more space.

There’s plenty of room for a socially distanced check-out line, not to mention about a dozen registers behind Plexiglass windows.

Limited release and limited edition Halloween pins are available at the registers.

Big screens on the walls have fun Halloween projections.

On the way out, seasoned Disneyland guests may recognize this sign. It used to be on the front of the building for Who Wants To Be A Millionaire – Play It!

Nearby, there was also a “party box.”

Are you excited to visit the Disneyland Resort Backlot Premiere Shop? Let us know in the comments.